Skip to content

Content strategy for B2B

Build a content system that attracts and converts customers.

Buyers ask AI now, not Google, and search traffic is falling. I built HubSpot's content portfolio, from The Hustle to My First Million, and grew YouTube to 20K leads a month. Book an audit and I'll show you exactly what to change.

Kyle Denhoff
Kyle Denhoff Marketing Strategy, HubSpot
Content built for
  • HubSpot
  • The Hustle
  • Fresenius
  • Hampton
  • Xerox
Past results

Content that generates revenue, not just reach.

What the system did at HubSpot.

HubSpot · Media network + creators

20–25%

of all HubSpot marketing-sourced leads, globally.

HubSpot · YouTube

20K

leads a month from the YouTube channel.

HubSpot · Creator program

50%

of the HubSpot network's reach came from creators.

HubSpot · Creator program, of the HubSpot network's reach came from creators.
Creator program50%

HubSpot · Newsletters

15K

leads a month from newsletters.

Kyle Denhoff
Point of view
Run content like a media company. Measure it like a sales team.
Kyle Denhoff
Work with me

One content strategist. No account managers. No junior writers.

You work with me directly.

  1. Content Strategy$6,000
  2. Advisory$2,500/mo
  3. Content to Pipeline$12,000

01 · Work with me

Let's talk.

15 minutes. We'll review your current content, spot the gaps, and see if there's a fit.

You'll talk to Kyle. No sales team · Video · 15 min

02 · Read with me

Get Content 2.0.

A newsletter for brand and content marketers building with AI.

Weekly. Unsubscribe anytime.